Last year, we asked 10 women to test our moisturisers.
We had an amazing participation of 30! women, and they helped us to develop a further 2 formulations, and to improve our skin analysis framework.
What we learned was simple:
skin ain’t skin.
What feels incredible for one person can feel too rich, too light, or just not quite right for another.
So we listened.
We’ve expanded from 3 to 5 Phyaluronic®-based moisturiser formulations — and now we’re inviting you to help us match them to real skin. (If you want to know the background to Phyaluronic® read here)
👉 Apply to join the trial (first 50 only)
What You’ll Get
✔ Free skin analysis (before + after)
✔ Trial of 3 different moisturiser formulations (blinded)
✔ Access to our Phyaluronic™ hydration platform
✔ A chance to discover what actually suits your skin
✔ Early access to future personalised skincare tools
What We’re Testing
This isn’t about “one perfect cream.”
It’s about understanding:
- how different skin types respond to different formulations
- how hydration, redness, texture and tone shift over time
- why some products feel amazing for some — and not others
All formulations are built on the same seaweed-derived Phyaluronic® hydration technology — but each one is designed with different supporting ingredients, textures and skin needs in mind.
Why This Matters
Your skin:
- changes across your face, body and environment
- changes with age, stress, hormones and climate
- doesn’t behave the same as anyone else’s
So why should your moisturiser be one-size-fits-all?
This trial is part of a bigger project to build skin-to-formulation matching, based on real data from real people.
How the Trial Works
You’ll be guided step-by-step.
Step 1 — Reset
Pause active skincare for 3 days
Step 2 — Baseline
- Complete a short skin questionnaire
- Scan your first skin analysis on your phone with exclusive access to the platform.
- We are testing the platform as to whether low or high definition is best to measure skin changes, and so you will do this twice each time (low (SD) + high (HD))
Step 3 — Test Formulation 1
Use morning + night for 7 days
Step 4 — Re-scan
Repeat skin images + short check-in
Step 5 — Repeat
You’ll repeat this process for 3 different (secret) formulations
Who This Is For
This trial is ideal if you:
- have ever felt a product was “good… but not quite right”
- want to better understand your skin
- are curious about how your skin actually changes over time
- enjoy being part of early-stage innovation
Important Notes
- We are selecting the first 50 participants only
- Not everyone who registers will be selected
- There is no obligation to continue after sign-up
- Products are provided for free, as part of the trial
👉 Apply now — limited to 50 participants
We’re not just making skincare.
We’re improving skincare with you.